Waitress

Building an Irresistible Restaurant Brand

"Food plays with your senses like many other forms of art. The art of culinary is also a story telling form of conversation piece"

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"Hi, I'm Chez, A Brand Strategist. I Collaborate with Restaurants & Retails in Building a Strong Brand Presence to Reach Thier Highest Profit Potentials."

#1. Food is Your Product

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Latte Art
Lunch

#4. Utilize All the Senses to Attract Your Customers

There are 5 senses used when tasting food and drink, e.g. sight, hearing, smell, taste and touch. Scientists believe humans innately like smells signaling valuable nutrients. There is something about eating in social gathering that helps to bring people together.  

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Develop Their Curiosity!

Food connects us to the world around us. Again, eating is a social thing. Food connects us all. Food connects us to each other, to our own pasts and identities/memories, and nature and its original.

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Orange Cocktail
Taking Food Photos

#6. Food Experience Is a Social Event!

People are connected to their cultural or ethnic group through food patterns. It’s because Food is often used as a means of retaining their cultural identity. There is something about eating in social gathering that helps to bring people together.

Client: Nicky's Lounge

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#7. Positive Experience Is Good Marketing

There is something about eating in social gathering that helps to bring people together. Positive restaurant experience encourages your customers to share, tell others, post pictures, tag, check in and become your brand ambassadors. 

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Lunch Table
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Outdoor Wedding Table
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Coding
Girls Night Out

Know Your Unique Selling Point!

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What Makes You Unique?

Happy customers are your best brand advocates. Think about it, let customers do all your content for you simply by being great at what you do. People believe and love the brand and then buy the product. Read more

Know Your Customers!

  • Daily Occupancy: Paying attention to the trend

  • How Do Your Customers Know About You?: Search, Referral, Promotion Ads etc..

  • Overall Customer Satisfaction: What is the percentage?

  • Repeat Customers: Improved or not?

  • Online Engagement: Increased or decreased?

  • How's Your Website Visits: Increased by how much?

  • Online Weekly Orderings: Increased by how much?

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Bartender Pouring Cocktail
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#10. Show Your Appreciation

Brand trust is loyalty. Some of the most successful brands are the most relevant brands. Brand relevance comes down to trust. Food connects us to each other, to our own pasts and identities/memories, and nature and its original. Food presentation is a vital ingredient for culinary success. 

Keep Your Online Presence Relevant 

I want to change the perception of food. It's because by changing consumer behavior leads to better brand experience and interns' influences buying decisions. Although, the attitudes of consumers towards food depends on many attributes.

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Best of the Year Award!

These honors and awards are the result of numerous, hard-working people in the industry.

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